Online gambling engagement in Saudi Arabia increased by 79.4 percent over the past twelve months, according to tracking data from Blask. The growth occurred alongside the country’s ongoing prohibition of wagering activities.
Engagement metrics peaked during the final quarter of 2025. The index recorded approximately 485,000 in October, climbed to 889,000 in November, and reached 1.37 million in December. By March 2026, the figure settled at 597,500, maintaining a position above the previous year’s baseline.
Brand Visibility and User Demographics
Three operators accounted for the majority of market visibility. 1xBet, GrandPashaBet, and Baji collectively represent 39 percent of brand recognition, with combined player expenditure exceeding $480 million. User demographics skew younger, with 35 percent of participants falling between 25 and 34 years old and an additional 25 percent aged 18 to 24.Official gambling restrictions remain in effect across the kingdom. While state initiatives continue to fund video game development and competitive esports, authorities have not announced plans to legalize the iGaming sector in the near term.